Privacy Policy

Like all commercial websites, The Hayride needs to know who its audience is for advertising and administrative purposes. At the same time, we understand that our users value their privacy. This policy is designed to balance your right to be left alone with our desire for certain basic data about your computer system.

Log Files

If you don’t register, the information we collect will be limited to your general Internet settings or “log file.” Log files typically include your operating system, your ISP and IP address, the type of browser you’re using, the resolution of your monitor, and the pages on our site that you clicked through while visiting.

Comments and E-mails

The Hayride will not record your e-mail address unless (a) you register to post comments on our site, or (b) you send us e-mail.

If you register to post comments, you must provide us with a valid e-mail address. We won’t share it with anyone (except our contractors and under certain extraordinary circumstances described below), but we will cancel your registration and block you from re-registering with that address if you violate our terms of use.

If you send us e-mail, your e-mail address will usually be displayed at the top of your message. The Hayride retains most of the messages it receives, so your address likely will remain on record in our e-mail archives. These archives are stored on servers owned and operated by third parties such as Google Inc.

Cookies

The Hayride may use cookies to record your log file and, if you’ve registered to comment, to remember your Hot Air login and password for you. We may also grant permission to our advertisers to use cookies in their ads. Cookies are small text files placed automatically on your hard drive by your web browser when you visit certain websites in order to make those sites easier to use. You can configure your browser to disable cookies and/or to alert you when new ones are being sent, but please note that some features of our site might not work properly if you do so.

Cookies & 3rd Party Advertisements

Google, as a third party vendor, uses cookies to serve ads on your site. Google’s use of the DART cookie enables it to serve ads to your users based on their visit to your sites and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

We allow third-party companies to serve ads and/or collect certain anonymous information when you visit our website or open our emails. These companies may use non-personally identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) during your visits to this and other Web sites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie or third party web beacon to collect this information.

Notwithstanding any other provision, we partner with third parties that collect information across various channels, including offline and online, for purposes of delivering more relevant advertising to you or your business. Our partners may place or recognize a cookie on your computer, device, or directly in our emails/communications, and we may share personal information with them if you have submitted such information to us, such as your name, postal address, email address, or device ID.

Our partners may link the hashed or obfuscated personal information we share with them to the cookie stored on your browser or device, and they may collect information such as your IP address, browser or operating system type and version, and demographic or inferred-interest information.

Our partners use this information to recognize you across different channels and platforms, including but not limited to, computers, mobile devices, and Smart TVs, over time for advertising, analytics, attribution, and reporting purposes. For example, our partners may deliver an ad to you in your web browser based on a purchase you made in a physical retail store, or they may send a personalized marketing email to you based on the fact that you visited a particular website. Your data may be transferred outside of the country from which it was originally collected.

To learn more about this behavioral advertising practice or to opt-out of this type of advertising, you can visit the websites of the Digital Advertising Alliance atwww.aboutads.info and Networking Advertising Initiative at www.networkadvertising.org/choices/

Disclosure

The Hayride generally will not disclose information we have collected from your log file except to our contractors and in the aggregate, as part of demographic analyses to help advertisers or other third parties better understand our audience (e.g., “30% of our users use Mozilla Firefox”). In addition, we may disclose information about your individual log file or, if you’ve registered to comment, your e-mail address in the following two extraordinary circumstances: (a) if we believe in good faith that we are required to do so by law, or to comply with a court order or judicial proceeding; or (b) if we believe in good faith that such disclosure is necessary to defend the legal rights and interests of Hayride Media, LLC, or its individual contributors; or (c) if we believe in good faith that such disclosure is necessary to protect the site’s infrastructure (for example, to investigate denial of service attacks.

Notwithstanding the foregoing, if you send us an e-mail message, The Hayride will assume that you consent to your message – including your e-mail address – being reprinted in full on our website should we deem it worthy of publication. If you do not consent to your e-mail being made public, please say so in your message.

Threatening communications

Notwithstanding any of the foregoing provisions, Hot Air reserves the right to collect, disclose, and publicize user data, IP addresses, e-mail addresses, and any and all other personal information about anyone who, in any format or by any medium, including comments left on TheHayride.com, threatens himself or others. The Hayride will not honor requests for privacy attached to such threatening communications. The Hayride further reserves the right to share any such data and information related to threatening communications with any local, state, and federal law enforcement agency, either voluntarily or in response to an agency’s simple request.

Miscellaneous

This privacy policy applies to TheHayride.com. It does not apply to our advertisers (including advertisers who use cookies in their ads on our site), online merchandisers, websites to which we link, or any other third party, none of which are owned or operated by Hayride Media, LLC, and about which we make no warranties or representations. For information about a third party’s privacy policy, please consult their individual website.

The Hayride reserves the right to transfer or assign the data collected from our users in the event of a merger, acquisition, sale, or other change of control. In the event of bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, The Hayride may not be able to control how our user data is disposed of.

This privacy policy may be revised from time to time. Please check this page periodically for updates. Your use of our site on any given date indicates your acceptance to the terms of this policy as of that date.

CCPA

The CCPA distinguishes between three roles for businesses involved in the processing of personal information:

  • Business (similar to “data controller” under GDPR)
  • Service provider (similar to “data processor” under GDPR)
  • Third party (similar to a Business that does not have a direct interaction with the consumer)
  • The Hayride is already providing its users worldwide with the ability to exercise the rights to Rectification, Erasure, Access and Data Portability (known under the CCPA as the rights to disclosure, deletion & look back), as well as the rights to Object to and Restrict the processing of their personal information.
  • The Hayride will enable users from the state of California to exercise their right to request that we do not “sell” their personal information. In The Hayride’s case, this will only apply to the use of targeted advertising, and once we receive and verify that the request is valid and indeed filed by a California resident, we will take steps to refrain from providing them with targeted, personalized ads (note however that this does not mean that we will not show ads at all).
  • We are following the developments in the legislative and regulatory process surrounding the CCPA and the AG’s Proposed Regulations, and engage in regular ‘benchmarking’ in light of emerging industry practices and standards.
  • The Hayride is already providing its users worldwide with the ability to exercise the rights to Rectification, Erasure, Access and Data Portability (known under the CCPA as the rights to disclosure, deletion & look back), as well as the rights to Object to and Restrict the processing of their personal information.

We may use or disclose the personal information we collect for one or more of the following business purposes:

  • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns.
  • To provide, support, personalize, and develop our Websites, products, and services.
  • To create, maintain, customize, and secure your account with us.
  • To process your requests, purchases, transactions, and payments and prevent transactional fraud.
  • To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
  • To personalize your Website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our Websites, third-party sites, and via email.
  • To help maintain the safety, security, and integrity of our Websites, products and services, databases and other technology assets, and business.
  • For testing, research, analysis, and product development, including to develop and improve our Websites, products, and services.
  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
  • As described to you when collecting your personal information or as otherwise set forth in the CCPA.
  • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Abacus Health Product, Inc.’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by The Hayride about our Website users is among the assets transferred.

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

  • Deny you goods or services.
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
  • Provide you a different level or quality of goods or services.
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

 

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