The quick lesson to be learned is to make your incumbent run on their record, not their rhetoric. Let’s face it, State Sen. Norby Chabert (R-Houma) is great at rhetoric.
Fesi this time takes aim at Norby Chabert for his vote to in committee for SB 177 to get rid of the inventory tax credit. The bill, which was a constitutional amendment, would’ve created a mess for businesses and parish governments.
Fesi’s ad makes that point that the oil and gas boats docked at Port Fouchon and in other parts of Terrebonne and Lafourche Parishes would be gone. They would’ve moved to Gulfport if the bill passed. It also would’ve led to a near shutdown of the Lafourche Parish government. Senate District 2o is one of largest oil and gas producing areas of the state.
Fesi closes the ad by making reference to some of Norby’s other issues. He makes a reference to the fact that Chabert has partying on his campaign account’s dime.
Fesi knows the race will likely not be about him. The race will be about Norby Chabert and his record. The strategy shows that. Fesi is giving the voters of Senate District 20 a clear choice in the race between him and Norby’s record of raising taxes.
Will Fesi’s plan work? We don’t know. Fesi certainly has the money to compete against Chabert. Chabert has been having some issues fundraising, especially since his campaign finances have come to light.
But will that be enough for voters on the bayou to make a change? We’ll see next month.