Decision 2012 – Can we trust the polls ?

Part I: Introduction

In a political race (particularly the Presidential race), there is a “horse race” aspect to it: people (particularly influentials and campaign donors) are interested in knowing who’s ahead, who’s fallen behind, who has a chance, who is a lost cause, and so forth. One of the means this narrative can be shaped is through the communication/dissemination of public opinion polls.

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